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When: Bubble maps software for scatter plot and circle charts in Excel
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| A scatter diagram is an effective tool for investigating relationships among variables. It can be employed to investigate:
- Segmentations occurring in the data set
- Associations between dependent and independent variables
- Predictions of future performance
Thinking of marketing and sales, bubble maps help managers and analysts to:
- Identify groups of competitors that perform in a similar manner
- Analyse the spread of sales among products
- Search for free and interesting market opportunities
- Find relationships and association among variables
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often supported by business analysts. Among our